Museum Out-Transforms 1000s of Firms

Rob Llewellyn By Rob Llewellyn

Museum Out-Transforms 1000s of Firms

Is your company even slower than a museum in undergoing a genuine business transformation? Founded in 1885, the Rijksmuseum in Amsterdam underwent a 10 year transformation to redesign and reinvent itself, leveraging digital technology in order to live up to rapidly changing customer expectations. Read how a museum shows us the way and how the Berlin Philharmonic Orchestra transformed its business model – while many organisations with far more at stake, seem content to do far less.