HP's Dream Machine

Rob Llewellyn By Rob Llewellyn

HP's Dream Machine

The powerful grip that Hewlett-Packard once had on the market has been disrupted and the shedding of 40,000 jobs since 2012, and decisions to split up the company serve to illustrate some of the consequences. But HP has a dream about “The Machine”. In an effort to rescue its struggling business, the company is making a high-risk bid to change the fundamentals of how computers work.
While almost 75% of the people in HP’s research division are now dedicated to The Machine, the prospect of failing to deliver the dream doesn’t seem to phase HP CTO Martin Fink. HP shareholders might not share Fink's sentiment.

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About Me

With over 20 years helping managers and leaders generate commercial value from technology, Rob Llewellyn is dedicated to helping the new breed of digital economy professionals write the next digital economy success stories.

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